DENSO to Exhibit at the 23rd ITS World Congress Melbourne 2016

DENSO to Exhibit at the 23rd ITS World Congress Melbourne 2016

KARIYA (Japan) ― DENSO Corporation will exhibit at the 23rd World Congress on Intelligent Transport Systems, which will be held in Melbourne, Australia, October 10 – 14. The theme of DENSO’s exhibition at the conference this year is “DENSO’s advanced driver assistance and automated driving technologies to provide safer driver assistance.”

DENSO is developing advanced driver assistance systems and automated driving technologies in *five key function areas and will present its goal in each of the functions as well as the technologies and products that DENSO is developing to achieve them.

Moreover, DENSO will exhibit a simulator that enables visitors to experience its technology that can estimate the driver’s tension level based on how the driver is using the accelerator pedal. DENSO is working on this futuristic technology that will be used to detect the state of the driver and for other applications.

DENSO is developing technologies and products to help create a society free from road traffic accidents. Based on these, DENSO will continue to build a safe automotive society for all people around the world, not just for drivers and pedestrians.

* The five strategic areas and their exhibits:

Area Exhibit
Sensing: Using various types of sensors around the vehicle to precisely monitor the surrounding area even in a harsh environment Millimeter-wave radar sensors and vision sensors help realize active safety systems including an adaptive cruise control system and an autonomous emergency braking system
Forecast Ability: Determining the position of the vehicle, which lane the vehicle is traveling in, and what is happening on the road ahead ADAS locator that uses Global Navigation Satellite System(GNSS) location information and images taken by a camera with high–accuracy map data to determine which lane the vehicle is traveling inOn-board V2X equipment to enable vehicle-to-vehicle and vehicle-to-infrastructure communication
Connection to Driver: Determining the state of the driver and informing the driver of information detected by the vehicle Driver status monitor to determine the driver’s face direction, eye-opening degree, and other characteristics
Fail Operational: Fail-operation system to prepare for unexpected situations 2-Drive Electric Power Steering (EPS), which has two independent power assist systems to maintain steering power assistance for smooth driving if by some remote chance either one of them malfunctions
Cyber Security: Multi-layered security to protect the vehicle from the threat of information hacks Information security system with four layers of security to protect the vehicle from cyber-attacks


About DENSO Corporation

DENSO Corp., headquartered in Kariya, Aichi prefecture, Japan, is a leading global automotive supplier of advanced technology, systems and components in the areas of thermal, powertrain control, electronics and information and safety. Its customers include all the world’s major carmakers. Worldwide, the company has more than 200 subsidiaries and affiliates in 38 countries and regions (including Japan) and employs more than 150,000 people. Consolidated global sales for the fiscal year ending March 31, 2016, totaled US$40.2 billion. Last fiscal year, DENSO spent 8.8 percent of its global consolidated sales on research and development. DENSO common stock is traded on the Tokyo and Nagoya stock exchanges. For more information, go to, or visit our media website at