DENSO Produces 100 Millionth SC Alternator

DENSO Produces 100 Millionth SC Alternator

-DENSO’s Flagship Alternator is Produced in All Major Regions Worldwide-

KARIYA (Japan) ― DENSO Corporation today held a ceremony at its Anjo Plant in Aichi, Japan, to celebrate reaching the milestone of producing its 100 millionth segment conductor (SC) alternator, its flagship alternator and a major product for the company. DENSO began producing its SC alternator in December 1999 and manufactures it in all major regions of the world, including Japan, the United States, Thailand, China, Italy, India and Taiwan.

“With the increasing demand for more sophisticated safety, information and communication technologies,  there is a greater need for more electricity from the vehicle, and this requires a higher powered, more efficient alternator,” said Masahiko Miyaki, senior executive director of DENSO’s Electric Systems Business Group. “To meet these growing needs, SC alternators generate more electricity, compared to traditional alternators due to the winding copper wire technology.  The SC alternators are among the smallest and most efficient alternators in the world.”

DENSO, which has supplied alternators since 1962, has been reducing the size and weight of alternators while also increasing their efficiency. DENSO will continue to research and develop alternators with higher power generation efficiency to meet vehicles’ growing demand for electricity. In addition, DENSO also will use its accumulated technologies to develop alternators tailored to meet the needs of emerging countries for its customers around the world.

Since 1988, DENSO has held the largest share of the global alternator market. Currently, SC alternators account for 70 percent of DENSO’s alternator production.

DENSO Corporation, headquartered in Kariya, Aichi prefecture,Japan, is a leading global automotive supplier of advanced technology, systems and components in the areas of thermal, powertrain control, electric, electronics and information and safety. Its customers include all the world’s major carmakers. Worldwide, the company has more than 200 subsidiaries and affiliates in 35 countries and regions (includingJapan) and employs approximately 120,000 people. Consolidated global sales for the fiscal year endingMarch 31, 2012, totaled US$38.4 billion. Last fiscal year, DENSO spent 9.5 percent of its global consolidated sales on research and development. DENSO common stock is traded on the Tokyo and Nagoya stock exchanges. For more information, go to www.globaldenso.com, or visit our media website at www.densomediacenter.com.